I’m excited to introduce a new monthly series here at IMPRO Email Agency — our Email Marketing Calendar. Each month, we’ll break down key dates,...

Every November I see the same challenge repeat itself for mid-size e-commerce brands: the inbox turns into a battlefield. Dozens of retailers are figh...

Introduction Black Friday 2025 is set to be one of the most competitive shopping events. Every brand will fight for space in your subscribers’ inbo...