I’ll be honest—you don’t want to look at email marketing benchmarks for the sake of it. You want to know: how do we actually perform as the leav...

"Email marketing remains one of the highest ROI channels, boasting an average return of $42 for every dollar spent."  — Neil Patel, Digital Market...

According to Statista, Gmail alone accounted for 27.21% of the global email client market in 2024, closely followed by Outlook. These two email provid...