Revenue-Focused
Email Marketing Solutions
for eCommerce businesses

Drive measurable ROI from email marketing with revenue-focused strategies that increase AOV, improve customer retention, and scale repeat sales through proven eCommerce automations.

See how a structured email system can turn your existing traffic and customer data into predictable, long-term revenue.

Email Marketing Top Image

Our Services

All IMPRO Email Agency email marketing packages include:

01

Email Audit

We identify what’s limiting your email marketing ROI. Our audit reveals deliverability issues, automation and segmentation gaps, and missed revenue opportunities — pinpointing growth.

  • Deliverability
  • Flows & Campaigns
  • Revenue Opportunities
02

Email Marketing Strategy

No assumptions. Just data-driven email marketing strategy. We build a clear, revenue-focused email roadmap aligned with your business goals, customer lifecycle, and growth stage.

  • Revenue Mapping
  • Lifecycle Strategy
  • Channel Prioritization
03

Email Automation

Email marketing automation is where real ROI is made. We design and build high-impact flows that increase AOV, retention, and repeat purchases — without overloading your subscribers.

  • Welcome & Post-Purchase
  • Retention & Win-Back
  • Upsell & Cross-Sell
04

Design & Copywriting

Every email is built to convert. From clean, on-brand design to persuasive copy — we focus on clarity, relevance, and action, not pretty emails that don’t sell.

  • Conversion-Focused Copy
  • On-Brand Design
  • Mobile-First Layouts
05

A/B Testing

Growth comes from testing, not guessing. We continuously test subject lines, content, layouts, and offers to improve performance and maximize ROI of your email marketing strategy over time.

  • Subject Lines
  • Content & CTAs
  • Day & Time Schedule
06

Email Analytics

If it’s not measured, it can’t be scaled. We track what actually matters — revenue, engagement, and customer behavior — the most important email marketing metrics.

  • Revenue attribution
  • Performance tracking
  • Actionable insights
07

Ongoing Optimization

Email marketing is never “set and forget”. We constantly refine flows, campaigns, and segmentation to improve results as your store grows.

  • Flow Optimization
  • List Segmentation
  • Deliverability Health
08

Ongoing Support

You’re never left guessing. We work as an extension of your team — proactive, responsive, and focused on long-term growth.

  • Dedicated Support
  • Fast Iterations
  • Strategic Guidance
09

Reporting & Insights

Clear reports. Clear decisions. We deliver transparent, easy-to-understand email marketing reports focused on ROI, growth trends, and next steps.

  • Monthly Reports
  • Revenue Insights
  • Growth Recommendations

Success Stories

Since 2018, we’ve partnered with over 100 e-commerce brands and websites using Klaviyo, delivering measurable growth through expert email and SMS marketing.
Explore their success stories and discover how our data-driven strategies drive real results.

  • Apparel & Accessories
  • Beauty & Cosmetics Industry
  • CPG Industry
  • Pet Food & Care Industry
case

Apparel & Accessories Industry

These case studies show how brands stand out in this niche’s dynamic nature and fierce competition.

  • Work with brand identity for the best email designs
  • Ambassadors involvement
  • Marketing strategy development
  • Existing flows fixing and optimization
Wins
59% Open rate
3.3% Flows Click rate
41% Klaviyo-driven revenue
case

Beauty & Cosmetics Industry

These case studies examine how small, and mid-sized beauty brands leveraged email marketing to increase client engagement and drive sales. Brands faced challenges in retaining customers and converting new leads into loyal clients.

  • Full email marketing journey set-up
  • Technical support
  • Full account management
  • Ecosystem development
Wins
60% Open rate
4.1% Flows Click rate
~47% Klaviyo-driven revenue
case

CPG Industry

The food industry is highly competitive, with countless brands vying for consumer attention through diverse product offerings. This case study highlights how food brands have leveraged email marketing to build stronger customer loyalty and drive revenue growth.

  • Serving up customer Loyalty
  • Fresh Strategies to stand out
  • Retention that delivers
  • Engagement ingredients
Wins
55% Open rate
4.2% Flows Click rate
52% Klaviyo-driven revenue
case

Pet Food & Care Industry

The pet food and care industry is characterized by intense competition, with numerous brands offering a wide range of products. This case study explores how pet food and care companies utilized email marketing to strengthen customer loyalty and increase revenue.

  • Loyalty programs
  • Approach in order brands to stand out from the crowd
  • High-converting copy and design
  • Retention strategies development
Wins
43% Open rate
2.7% Flows Click rate
31% Klaviyo-driven revenue

Bottlenecks that could be holding you back

Ecommerce email marketing should be generating at least 25% of your store’s overall revenue. Here are some common email marketing bottlenecks that could be holding you back, plus how we overcome them to help you grow.

01

Poor Deliverability

Low inbox placement limits your email marketing ROI by preventing campaigns and automated flows from reaching engaged subscribers.

02

Ineffective Subject Lines

Weak subject lines reduce open rates and limit the email marketing revenue potential of otherwise well-built email campaigns.

03

Unoptimized Flows

Underperforming or incomplete email marketing flows leave repeat revenue and customer retention on the table.

04

Lack of Segmentation

Sending the same message to your entire list lowers engagement, increases unsubscribes, and hurts long-term email marketing deliverability.

05

Low-Quality Email Design

Poorly structured or non-mobile-optimized email design reduces click-through rates and overall email marketing conversion performance.

06

Lack of Brand Consistency

Inconsistent email marketing messaging and design weaken brand trust and break the customer experience across the lifecycle.

Email audit

    Get a Free Klaviyo Audit To Unlock Your Store Potential

    Fill out the form, and one of our Klaviyo experts will help you identify & close gaps

    Who we work with

    We work with growth-focused eCommerce brands that already have traffic and customers — and want to turn email marketing into a predictable revenue channel.

    Ecommerce platforms we work with

    We work with eCommerce brands on Shopify, Shopify Plus, WooCommerce, BigCommerce, and custom builds. If your store is already growing and you want email marketing to support that growth in a clear, predictable way, we’d love to help.

    Email marketing platforms we know inside out

    We’re comfortable working across ESPs like Klaviyo, Attentive, Sendlane, Postmark, HubSpot, and more. This lets us build email marketing systems that feel natural for your setup — not forced, overcomplicated, or disconnected from how your business actually works.

    Brands we’re the best fit for

    Our best clients are open, goal-driven, and focused on long-term results. If you’re curious, collaborative, and ready to improve email marketing step by step, we’re a great fit.

    We work with different ESPs 

    Our team has certified Klaviyo, HubSpot, and other ESP specialists
    and experience across 40+ eCommerce platforms and tools. 

    klaviyo logo
    shopify logo
    attentive logo
    emotive logo
    gorgias logo
    yotpo logo
    okendo logo
    postscript logo
    sendlane logo
    elevar logo

    Testimonials

    Duygu Kalelioglu
    Digital Marketing Manager at My Beachy Side

    “Hello. My name is Duygu. I am a digital marketing manager at My Beachy Side. My Beachy Side is a sustainable luxury resort wear brand, based in New York. The mission of our brand is to drive the financial empowerment of disadvantaged women in Turkey….”

    Ryan Collins-Thomas
    Co-founder at WinWink

    Hi. My name is Ryan. I’m running a business called WinWink. We are a competitions slash ruffle website, running competitions catering to the hobby sector. So, we have Pokémon, gaming, tech things like that. We first contacted Roman and IMPRO team about 2 years ago. This was for one of projects to help set up our email platform, so we could run campaigns. They also set us up with some email automation and templates, and we really happy with that work initially.

    Elad Ezra
    Founder and Managing Director - NanoStyle Jewelry

    “Roma and his team have been nothing but pleasure to work with. Very proactive, communicate well and always available when needed. They are professional email marketers and template designers. We would definitely rehire Roma  and his team  and recommend them to anyone in need.” 

    you ask we answer

    FAQ

    How long does it take to see results?

    You can usually see the first results within 2–3 months after a basic email marketing setup. However, this depends on the specific tasks our team is handling, and sometimes results can appear even faster. For a detailed forecast, feel free to contact us.

    Which platform do you use?

    We are a Platinum Klaviyo Partner Agency and most often work with Klaviyo. However, we also have experienced specialists in other ESPs such as Mailchimp, ActiveCampaign, and more.

    What is included in the free audit?

    Our free audit covers:

    • Revenue improvement vision
    • Email deliverability analysis
    • Database segmentation
    • Flows and campaigns performance
    • Subscriber list growth analysis
    • Technical setup
    • SMS setup
    • 3rd party platforms (ecosystem evaluation)

    This gives you a clear roadmap of opportunities for email marketing growth. You can check more details here.

    Can we start with a short pilot project?

    Absolutely! We don’t tie you into long-term contracts. A pilot project can be tailored to specific email marketing goals or a defined period, allowing you to test our approach before committing. Let’s discuss the best setup for your business during a free consultation here.

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