
Pro Eagle is a line of jacks that are used and trusted by race teams and weekend warriors alike.
“Getting out enough campaigns, organizing data (email lists/segments) and best use of Klaviyo.” – Benson Su, Manager at Pro Eagle
The primary objectives were to expand the mailing list, keep the audience consistently informed, and drive an increase in sales through effective email marketing efforts.
The strategy involved designing effective pop-up forms with a double opt-in process to ensure the collection of high-quality contacts. We implemented a schedule of 1-2 email campaigns per week, complemented by lifecycle and data-driven automated flows to optimize engagement and performance.